Case Study
Burger Boss
CLIENT
Burger BossLOCATION
Adelaide, South AustraliaTYPE OF WORK
Digital MenuPROJECT DATE
2025The Challenge
As part of a recent store opening, owner Alex wanted to include a digital menu in the store to better engage with customers. He needed a solution that would give them the ability to easily update menu items when they needed to, and provide scheduling functionality to have certain menus for different day parts.
The Solution
A cloud-based digital menu system was implemented across the store. This system allows Alex to update his menus with ease through a cloud-based login, targeting individual screens, or even push a large piece of content across all four screens at once – a feature that can be used to heavily promote a particular product. They also utilise one of the screens to promote specials and even their secret menu.
The Results
Since installing the digital menu, Burger Boss has increased sales of the secret menu by about 30%, which provides a better profit margin than other standard menu items.
